Yeah, yeah, yeah. You Linux users and hard-core Wintel folk are muttering obscenities about what a bunch of techno-idiots we are. You computer studs demand a store that sells the raw materials needed to etch your own circuit boards with your own hands. This store is in a mall for God's sake. You need raw computing power. So what if your machines look like an icebox, though not quite as sexy? Who cares? A large part of the population--those who don't think jumpsuits, white socks with sandals and ZZ Top beards are smokin'--that's who. Style counts, and the Apple Store at Willow Bend mall is the house of style for personal computers. Drenched in blond woods, white walls and mod lighting, the store is a grown-up playground stocked with the latest, hippest iPods, gooseneck iMacs, digital cameras and clear, molded plastic surround-sound speakers. Think The Jetsons, as directed by Ridley Scott. Sure, you won't find all the parts you need to build your own computer from scratch, and maybe the Apples won't play all the latest games, but what would you rather be, cool or functional?