By Jim Schutze
By Rachel Watts
By Lauren Drewes Daniels
By Anna Merlan
By Lee Escobedo
By Alice Laussade
By Scott Reitz
Ohhh...we get it: In a world of senseless battle of the bands (wait, what's the plural of that? Battles of the bands? It's kind of like trying to pluralize "pig in a blanket."), stupid rock competitions and slapped-together music federations, perhaps one organization stands as the only bona fide group: The International World Champions of Rock Music Federation.
Based in Cornwall, England, the IWCoRM, has been "honoring and promoting rock excellence" since 1967, awarding its top honor to bands such as The Buttles (1967 winners), The Tribal Persons (1979) and N'Cognito (1991). This year's winner, we are proud to say, hails from Dallas. Local hardish, funkish rockers Honchie have taken home the 2007 IWCoRM trophy.
Great, huh? 'Cept the shit ain't real. The IWCoRM is made up, a hilarious and ingenious concept taken to Guffman-esque extremes, to promote Honchie's new album called, well, The International World Champions of Rock Music. Check the Web site (www.internationalworldchampionsofrockmusic.com, natch) for a realistic, subtle (sometimes), scathing parody—sort like if Andy Kaufman had developed a site—of rockitude and all it entails. We won't ruin the rest of it for you.
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