Best Liar (2003)
Really, this award ought to be a lifetime achievement sort of thing, and it should probably be retired hereafter, because Dallas Cowboys owner Jerry Jones is just so good at lying that no one is going to be able to beat him. That said, he had a career year in this category. First he told us how he was fully behind quarterback Quincy Carter. By midseason, Chad Hutchinson was in the mix. He made a point of telling us that Dave Campo was his head coach. Then Campo got the ax. He paraded Emmitt Smith in front of the world and praised the running back when he became the all-time leading rusher. He said that he hoped Smith would be a Cowboy forever. Then he watched Smith head off to the Arizona Cardinals, of all unsavory places. And now? Now he's saying that he's going to stay out of new head coach Bill Parcells' way. Yeah. We believe you, Jerry, we really do.