Second-generation owners of Jimmy's Food Store, one of the true treasures of Old East Dallas, weren't defeated by a fire in 2004: They reopened a year later, and now they're doing better than ever. People come from all over North Texas to buy sausage handmade behind the counter, imported Italian groceries and wonderful cheeses. And now the store has a little table where you can eat. They're selling, among other things, the best muffuletta sandwich this side of Central Grocery in New Orleans. Another interesting thing since the fire: The area all around them, which used to be dauntingly seedy, is sprucing up a little. Little Italy reborn? If not, it's still one hell of a muffuletta.