Ruffles Introduces New Beer-Battered Onion Ring Chips + A Handful of Old Pennies

Plano-based Frito-Lay continues its flavor-palooza with new beer-battered onion ring flavored Ruffles, said to offer "guys the ultimate party snack." Sorry, ladies. You just have to stick to plain ol' Ruffles with ridges. Ruffles MAX beer-battered onion rings complements any tailgating party or guys' weekend and is available nationwide for...

By Lauren Drewes Daniels

February 27, 2013

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Plano-based Frito-Lay continues its flavor-palooza with new beer-battered onion ring flavored Ruffles, said to offer "guys the ultimate party snack."

Sorry, ladies. You just have to stick to plain ol' Ruffles with ridges.

Ruffles MAX beer-battered onion rings complements any tailgating party or guys' weekend and is available nationwide for only a limited time. So, go ahead and plan your next book club or play date, fellas. These won't be around long.

The Ruffles marketing department actually has a pretty funny Facebook page, if you're bored. There are mock-ups of "Thanksgiving Day Leftover" Ruffles and "Handful of Old Pennies" with a "Bolder Metallic Taste." Unfortunately, those are just jokes.

The beer battered onion rings aren't a joke, though.

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Lauren Drewes Daniels is the food editor of the Dallas Observer. She started working as a freelance writer in 2013 and became editor in 2021. She covers Dallas' evolving dining scene, the many openings and closings as well as trends and breaking news. She oversees annual lists including Top 100 Bars and Top 100 Restaurants and contributes to the Best of Dallas. If you have a tip about an amazing pastry, pie or taco, let her know.

Contact: Lauren Drewes Daniels

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