Blockbuster Creates DVD Rental "ATM." For Use in Blockbuster Stores. Jeez.
Say this for Dallas-based Blockbuster: It's willing to throw anything and everything against the wall in the hopes that something, anything, will stick. Because only a few days after taking its new downloading kiosk to the Comic-Con International, the video rental company announced this afternoon that it's teaming up with NCR Corporation -- yes, the maker of ATMs -- to create "vending kiosks in a pilot program that could be the first step of a national rollout of thousands of units." About 50 should be in place by year's end, and they'll only handle DVD rentals; dunno where, precisely, only that the first two will be in Dallas stores by summer's end. Once more, a question: Why do you want to go to a Blockbuster store to rent DVDs from a Blockbuster-branded ATM-like machine? Jim Keyes, we need to talk. --Robert Wilonsky
Get the ICYMI: Today's Top Stories Newsletter Our daily newsletter delivers quick clicks to keep you in the know
Catch up on the day's news and stay informed with our daily digest of the most popular news, music, food and arts stories in Dallas, delivered to your inbox Monday through Friday.