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Sure, fine, whatever -- Jessica Simpson's selling beer. Awesome for her. 'Cause she's "always looking for ways to diversify my portfolio with good ideas and good people." Genius. But Tony Romo and his pops are taking on prostate cancer, in conjunction with the Prostate Cancer Education Council. Ramiro Romo, of course, is a prostate cancer survivor; it's yet to be determined whether he can withstand his son's girlfriend. Both public service announcements featuring Tony and Ramiro -- one's 30 seconds long; the other, 60 seconds -- are available here. --Robert Wilonsky