Conceived as part of the NBA's City Series uniforms that are intended to evoke the environs of the league's 30 teams, the Mavs' new duds evoke nothing but jokes and your worst memories about the '90s. They are truly and unnecessarily ugly, as anyone who's seen @skylerindallas' mock-ups of what the Mavs should be wearing can attest.
this is the worst professional jersey i've ever seen. doesn't matter the sport. pic.twitter.com/Jlv8JuenoC— trey (@TreyfromNY) November 13, 2019
Mark Cuban isn't in love with the criticism and says that consumers will decide whether the jerseys are successful. The early signs are that they've already decided.
At some point I’ll let you talk to the professional designers who disagree with you— Mark Cuban (@mcuban) November 13, 2019
Cuban is 61. @HORSE_hoops thinks the jerseys look like they might have been designed by someone around the owner's age.
consumer here. These are hot garbage.— Brett Chisum (@BrettChisum) November 13, 2019
Much of Twitter went right for the low-hanging fruit — a '90s joke.
Mavs with the ultimate “hello fellow teens” jersey, designed by a stepdad trapped in the year 2006. https://t.co/hOVknBqjrA— HORSE (@HORSE_hoops) November 13, 2019
why did these jerseys just ask me about my Beanie Babies collection https://t.co/CmQKZW4sqp— SB Nation (@SBNation) November 13, 2019
Giving credit where credit's due, Rangers blogger Adam Morris made a half-dozen or so actually funny jokes in his thread on the jerseys.
This jersey was sent to live with its auntie and uncle in Bel-Air. https://t.co/RD4rnDNeLf— Karen Howell (@karenehowell) November 13, 2019
@NBA_Buckets focused on what's really important, what the Mavs' young superstar Luka Doncic thinks of the things.
This is the uniform the bad guy basketball team wore in Air Bud— Adam J. Morris (@lonestarball) November 14, 2019
Some were reminded of their childhood and teenage years, and not in a good way.
The Dallas Mavericks New Jersey’s leaked.— NBA Buckets (@NBA_Buckets) November 12, 2019
If Luka goes back to Spain I don’t think anyone will blame him. pic.twitter.com/LlT2Wq6CyF
These new Mavs jerseys remind me of those ratchet ass Looney Tune shirts they use to have at Burlington Coat Factory pic.twitter.com/FaCigRQTPL— (@kdotram) November 13, 2019
The second you put on this Mavs jersey, Lit's "My Own Worst Enemy" begins to play and you're whisked away to the set of Can't Hardly Wait pic.twitter.com/7oUugwfeEY— Mike Beauvais (@MikeBeauvais) November 14, 2019