Guilty Pleasures of 2011: Rihanna's "We Found Love"

Often, usually after a long night out, in the wee hours of the morning, I find myself fixated on my computer, repeatedly blaring whatever music video strikes my fancy at the time. While there are certain videos I frequently resort to -- I'm a sucker for anything by Thieves Like Us, just about everything made prior to 1990 and anything with neon visual effects, a taste I blame on being raised by Pee-wee Herman reruns -- there are times I stray from my comfort zone, and like what I find.

Coincidentally, the same night Audra Schroeder found herself recreating the video to Robyn's "Call Your Girlfriend," I was falling down a rabbit hole of my own. YouTube prompted me to click on a video, which lead to another and the next thing I knew I was watching Rihanna's "We Found Love" for the umpteenth time.

At least a couple dozen of the 83 million YouTube views belong to me and, yeah, I feel a little guilty about it. The video highlights drinking, dancing, drugs, sex, shoplifting, reckless driving, skateboarding, gambling and bathing with clothes on, and is manufactured in a way that looks like an Urban Outfitters catalog. I guess the stimulating visuals, backed by a super repetitive, all-too-catchy dance beat from producer/singer-songwriter Calvin Harris, are the music video equivalent of downing a bunch of Pixy Stix.

We use cookies to collect and analyze information on site performance and usage, and to enhance and customize content and advertisements. By clicking 'X' or continuing to use the site, you agree to allow cookies to be placed. To find out more, visit our cookies policy and our privacy policy.

Newsletters

All-access pass to the top stories, events and offers around town.

  • Top Stories
    Send:

Newsletters

All-access pass to top stories, events and offers around town.

Sign Up >

No Thanks!

Remind Me Later >