St. Arnold Brewery Is Soothing Cows with Booze

Keep Dallas Observer Free
I Support
  • Local
  • Community
  • Journalism
  • logo

Support the independent voice of Dallas and help keep the future of Dallas Observer free.

Who knew cows liked beer? A Wallis, Texas, rancher is turning heads with the announcement of his partnership with St. Arnold Brewery. Gene Terry has been feeding his wagyu cattle a hoppy IPA brewed by the Texas-based brewery.

Sadly, the cows aren't bonging the beer, which would have resulted in a much better picture for this blog post, but they are consuming the brew after it's mixed with hay according to to CBS and other sources.

The partnership started after St. Arnold donated some some Endeavour, a double India Pale Ale, they needed to ditch to the ranch. They'd herd (ha!) Terry was boozing up the pedigreed cattle according to Japanese tradition and some excess suds were going stale. Now they're supplying the the farm with beer on a regular basis.

Bovines and beer.

Looks like cow tipping in Wallis just got a little easier.

Keep the Dallas Observer Free... Since we started the Dallas Observer, it has been defined as the free, independent voice of Dallas, and we would like to keep it that way. Offering our readers free access to incisive coverage of local news, food and culture. Producing stories on everything from political scandals to the hottest new bands, with gutsy reporting, stylish writing, and staffers who've won everything from the Society of Professional Journalists' Sigma Delta Chi feature-writing award to the Casey Medal for Meritorious Journalism. But with local journalism's existence under siege and advertising revenue setbacks having a larger impact, it is important now more than ever for us to rally support behind funding our local journalism. You can help by participating in our "I Support" membership program, allowing us to keep covering Dallas with no paywalls.

We use cookies to collect and analyze information on site performance and usage, and to enhance and customize content and advertisements. By clicking 'X' or continuing to use the site, you agree to allow cookies to be placed. To find out more, visit our cookies policy and our privacy policy.


Join the Observer community and help support independent local journalism in Dallas.


Join the Observer community and help support independent local journalism in Dallas.