^
Keep Dallas Observer Free
4

Gorilla vs. Bear Teams Up With Impossible Project as Pitchfork Posts Polaroid Gallery

Gorilla vs. Bear has been a proponent of instant photography almost from the start. The recent Dallas Observer Music Award winner for Best Blog has Polaroid galleries full of the world's most popular underground artists.

With instant photography becoming increasingly more prevalent in the music community, it's fair to say that the Dallas-based tastemaker has played a decent-sized role, which is why their recent twitter announcement is so interesting and even somewhat controversial.

Gorilla vs. Bear has teamed up with Impossible Project, an art-focused company that picked up where Polaroid left off in 2008 when Polaroid halted production of any new film. 

The announcement comes at an interesting time, considering that Gorilla vs. Bear's much larger competitor, Pitchfork, has just introduced a Polaroid gallery on its website featuring artists at the most recent Pitchfork Music Festival in Chicago (something that Gorilla vs. Bear did in 2007). No word from the Gorilla vs. Bear camp on that bit of copycatting from Pitchfork, but that's probably not the only reason they've distanced themselves from the Polaroid brand.

After all, Polaroid did just name Lady Gaga as their new creative director, and last time I checked, the guys at Gorilla vs. Bear don't seem to be all that into her.

I Support
  • Local
  • Community
  • Journalism
  • logo

Support the independent voice of Dallas and help keep the future of Dallas Observer free.

Keep the Dallas Observer Free... Since we started the Dallas Observer, it has been defined as the free, independent voice of Dallas, and we would like to keep it that way. Offering our readers free access to incisive coverage of local news, food and culture. Producing stories on everything from political scandals to the hottest new bands, with gutsy reporting, stylish writing, and staffers who've won everything from the Society of Professional Journalists' Sigma Delta Chi feature-writing award to the Casey Medal for Meritorious Journalism. But with local journalism's existence under siege and advertising revenue setbacks having a larger impact, it is important now more than ever for us to rally support behind funding our local journalism. You can help by participating in our "I Support" membership program, allowing us to keep covering Dallas with no paywalls.

We use cookies to collect and analyze information on site performance and usage, and to enhance and customize content and advertisements. By clicking 'X' or continuing to use the site, you agree to allow cookies to be placed. To find out more, visit our cookies policy and our privacy policy.

 

Join the Observer community and help support independent local journalism in Dallas.

 

Join the Observer community and help support independent local journalism in Dallas.