But sometimes, in music, things change quickly. In just months, Young is now one of the fastest-rising stars in pop music, thanks to the online explosion of her single, “Messy,” two performances at Coachella, an appearance at the Brit Awards, and a feature on Tyler, the Creator’s Chromakopia album.
It’s all sung with her instantly recognizable South London drawl, which is so prominent that it can border on parody. “Conceited” is a groovy hip-shaker that’s arguably her finest song yet. “Big Brown Eyes” remains a TikTok favorite, though not to the extent of “Messy.” “Don’t Hate Me” is the standout from 2023’s My Mind Wanders and Sometimes Leaves Completely.
Altogether, Young has surged to 39.4 million monthly listeners on Spotify and is capitalizing on her moment with a new North American tour set for this winter.
On Nov. 21, Young will play at the Bomb Factory. To put it in perspective, based purely on Spotify listeners, Kali Uchis (38.1 million) and NBA Youngboy (17 million) both have tour dates at American Airlines Center this year. To see Young in a room as small as the Bomb Factory is almost impossible.
The 24-year-old released a new single, “One Thing,” which shares cover art with the tour announcement. It’s unconfirmed whether or not a new album will accompany the tour, which kicks off on Nov. 1 in Toronto.
Buying concert tickets can be a lot like buying stock. You want to strike while the iron is hot, jumping in right when the value is still disproportionate. In a financial sense, buying low to sell high as a company’s stock just begins to soar. For music, that is seeing a superstar in the smallest room they’ll play from this point on. The demand has been so high that when she announced extra dates on Facebook in Toronto, New York City and Los Angeles, commenters were bummed that she wasn't hitting their city.
So thank you, Lola, for coming to Dallas. If you missed the Cambridge Room show, don’t miss this one. All signs point to Young being a force in pop music for years to come.
Tickets are still available on her website, starting at $54.
