Rob Viktum is busy these days. Since we last featured one of his mixtape releases, the "Double Cupped Up" for the Dallas-based Prep Street, he has formed a label and released an excellent mixtape from Kool Quise, all while keeping folks crowded on the dance floors of Dallas from behind his decks.
Low Post Music, Viktum's label, is about getting back to the root of something in music and hip-hop. I will let them share their thesis: "We are a record label with a new perspective on a dying business model. A Record Label with No Politics, No Bullshit, Just Good Music! We will be providing free projects, digital releases, as well as limited edition small runs of physical copies."
He means it about the no bullshit. Viktum is one of my favorite artists in town with whom to wax philosophical, and always topics are drilled down to the essential - is the music good?
In this case, it once again is. At least from my view. If Viktum's "Double Cupped Up" was the perfect soundtrack for a trill dinner party, this is for the encore when your guests leave. His tape, Sex Sells, which drops today, features the same swingy grooves and rhythmic pockets you may recognize from other work but now with a decidedly grown influence. Those are all "big" words for baby-making music.
It won't be too long till we hear some 16s over several of these tracks but they stand on their own if you are looking for something to underscore your next seduction. Or art-house adult film.
"The Ride Home" is a great place to start. But you will want the whole mix if you are serious about setting the mood. So, are you?
Keep the Dallas Observer Free... Since we started the Dallas Observer, it has been defined as the free, independent voice of Dallas, and we would like to keep it that way. Offering our readers free access to incisive coverage of local news, food and culture. Producing stories on everything from political scandals to the hottest new bands, with gutsy reporting, stylish writing, and staffers who've won everything from the Society of Professional Journalists' Sigma Delta Chi feature-writing award to the Casey Medal for Meritorious Journalism. But with local journalism's existence under siege and advertising revenue setbacks having a larger impact, it is important now more than ever for us to rally support behind funding our local journalism. You can help by participating in our "I Support" membership program, allowing us to keep covering Dallas with no paywalls.