| Sports |

Racin' to the Big Stage with Dale and Eddie

Now Dale Jr. is a PepsiCo man. We still prefer Dr Pepper.
Keep Dallas Observer Free
I Support
  • Local
  • Community
  • Journalism
  • logo

Support the independent voice of Dallas and help keep the future of Dallas Observer free.

For those so inclined, a full transcript of Dale Earnhardt Jr.'s press conference yesterday at the Dallas Convention Center -- where, as predicted, he became a PepsiCo pitchman -- is available here. How long did this thing last, anyway? Because the transcript's as long as the Pentagon Papers.

Among those who spoke, of course, was Eddie Gossage, president of the Texas Motor Speedway, who seemed to think TMS had something to do with Earnhardt's big payday yesterday:

This is just another one of those steps of affirmation of the role that Texas Motor Speedway and the Dallas-Fort Worth market plays on the national motor sports scene today.

A couple years ago, we're having a conversation, Dale Earnhardt Jr. and I were. He told me that when he was older and sitting on his front porch with his grandkids and started to tell them the story about his racing career, that it would start with Texas Motor Speedway. It's where he won his first Busch Series race. It's where he won his first Cup Series race.

Eddie Gossage sure is, ah, folksy. --Robert Wilonsky

Keep the Dallas Observer Free... Since we started the Dallas Observer, it has been defined as the free, independent voice of Dallas, and we would like to keep it that way. Offering our readers free access to incisive coverage of local news, food and culture. Producing stories on everything from political scandals to the hottest new bands, with gutsy reporting, stylish writing, and staffers who've won everything from the Society of Professional Journalists' Sigma Delta Chi feature-writing award to the Casey Medal for Meritorious Journalism. But with local journalism's existence under siege and advertising revenue setbacks having a larger impact, it is important now more than ever for us to rally support behind funding our local journalism. You can help by participating in our "I Support" membership program, allowing us to keep covering Dallas with no paywalls.

We use cookies to collect and analyze information on site performance and usage, and to enhance and customize content and advertisements. By clicking 'X' or continuing to use the site, you agree to allow cookies to be placed. To find out more, visit our cookies policy and our privacy policy.


Join the Observer community and help support independent local journalism in Dallas.


Join the Observer community and help support independent local journalism in Dallas.