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Guess proves in his latest video, "Bounce 4 Me," that all that is needed for an indie rap video is dancing chicks, pimped-out rides and a bunch of available friends. The video, also featuring Young Bleed, is the latest by Dallas-based label FhatCity Records. What could have been another throwaway homegrown effort ends up strangely transfixing: Thanks to the song’s catchy hook, you end up engrossed in the images of a group of guys hanging around some funked-up cars, throwing wads of cash around on a sunny afternoon. Or maybe just watching it five times in a row does that as well.
The behind the scenes video is even more compelling. Set to the same tune, it could definitely stand on its own. But more importantly, I never knew tires could be that big. -- Rich Lopez
Keep the Dallas Observer Free... Since we started the Dallas Observer, it has been defined as the free, independent voice of Dallas, and we would like to keep it that way. Offering our readers free access to incisive coverage of local news, food and culture. Producing stories on everything from political scandals to the hottest new bands, with gutsy reporting, stylish writing, and staffers who've won everything from the Society of Professional Journalists' Sigma Delta Chi feature-writing award to the Casey Medal for Meritorious Journalism. But with local journalism's existence under siege and advertising revenue setbacks having a larger impact, it is important now more than ever for us to rally support behind funding our local journalism. You can help by participating in our "I Support" membership program, allowing us to keep covering Dallas with no paywalls.