Audio By Carbonatix
With so many publicists anxious to tell City of Ate about all the free food various restaurants are hawking, it strikes me as a mite unseemly when an eatery heralds a deal that’s just not very good.
RA Sushi in Plano wants me to tell you that when the mercury shoots past 100-degrees in August, 22-ounce bottles of Kirin and Kirin Light will be marked down to $3. Since the beer’s typically priced at $7, that sounds like a fair discount.
But isn’t it stingy to withhold the promo on all but the summer’s hottest days? A quick Internet search show sushi bars across the country regularly offer the same bottles for $3-$4 at daily happy hours: Since Dallas annually averages just 16 days with 100-degree temps, the cut-rate Kirin’s unlikely to be frequently available. I’m all for weather-related restaurant deals, but like them better when the customer can derive real reward.
What do you think? Is the “Beat the Heat” special a good deal? And have you encountered any local restaurant promotions that aren’t as generous as they seem?
