Obviously, like so many other events happening this weekend, this event, called "The Super Hip-Hop Bowl," is certainly trying to capitalize on the big event taking place in Arlington on Sunday evening. In name, definitely. But also in design. Using classic football imagery -- a foam finger, triangular flags and a bold, college-like typeface -- this poster certainly conjures an idea of the Big Game.
It also promotes the hip-hop aspects -- see the microphone in the foam finger, and the cord running the length of the poster. It does so smartly, too: Note the cord wrapping in an out of the text announcing the performers, which helps tie everything -- the text, the idea -- of this poster together.
And I like the color scheme.
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