Courtesy USA Today, word of a local cooking show -- on the YouTubes and out of Frisco. Stay-at-home moms Hetal Jannu and Anuja Balasubramanian are the hosts of the Web-only Show Me the Curry, for which they've made some 100 how-to videos for everything from sooji dhokla to daal roti to mango ice cream. They also maintain a substantive Web site, on which they've posted the videos and recipes. Says Balasubramanian: "We have viewers in countries we never heard of. How else can two people from Frisco, Texas, reach anyone?" After the jump, their most viewed video. --Robert Wilonsky

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