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Apparently, it’s Video Friday — easier than reading, at least. But for the first time, Pepsi’s partnered with the National Football League to sell … soft drinks, I think, but also MP3s, maybe? And the star of the new ad is the quarterback of Your Dallas Cowboys, who’s now tall enough to finally win a playoff game. After the jump, a making-of for those who will miss Hard Knocks. –Robert Wilonsky
