McDonald's Introduces Adult Happy Meal

McDonald's has new adult Happy Meals. This first-of-its-kind offering is a collaboration with Cactus Plant Flea Market (CPFM), which McDonald's describes in a press release as "one of the most important brands in culture."

By Lauren Drewes Daniels

October 3, 2022

The new Adult Happy Meal is on sale now. Courtesy McDonald's

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McDonald's has new adult Happy Meals, available starting Monday. This first-of-its-kind offering is a collaboration with Cactus Plant Flea Market (CPFM), which McDonald's describes in a press release as "one of the most important brands in culture."

CPFM is an obscure fashion brand with sporadic but highly sought-after drops that became popular after being worn by several hip-hop artists including Kanye West and Pharrell, the latter of whom gave the brand's founder, Cynthia Lu, an internship early in her career. Lu has her own degree of mystery as she's never done an interview and stays out of media, preferring that her brand stand on its own.

No matter the unusual branding marriage here, the new Happy Meal comes with either a Big Mac or a 10-piece Chicken McNuggets and French fries and a drink. Yes, you get it in a cute little cardboard box and it comes with one toy, either Hamburglar, Grimace, the long-lost Birde or Cactus Buddy, CPFM's mascot. All the toys are stylized after CPFM's brand; two sets of eyes and a simple wriggly line for a mouth.

click to enlarge

The toys share a likeness to CPFM's mascot.

courtesy of McDonald's

If you treat yourself, hold off before tossing the toy. As with a lot of Lu's work, these toys are already a hot item on the after-market; the day before the official release, a set of all four toys is selling on Ebay for $60.

In other nostalgic burger news, rumors run amok that McDonald's is bringing back their Halloween buckets this year too.

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Lauren Drewes Daniels is the food editor of the Dallas Observer. She started working as a freelance writer in 2013 and became editor in 2021. She covers Dallas' evolving dining scene, the many openings and closings as well as trends and breaking news. She oversees annual lists including Top 100 Bars and Top 100 Restaurants and contributes to the Best of Dallas. If you have a tip about an amazing pastry, pie or taco, let her know.

Contact: Lauren Drewes Daniels

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