There are aluminum and clean lines and naked wood panels. This is the kind of burger restaurant where a premium mayonnaise-based sauce shall only, repeat only, be referred to as "aioli." Above, a MacroAir fan — its wingspan almost as wide as the ceiling — chops the air with giant blades. It is well known that fans that could cool an entire industrial warehouse in seconds are essential for chili dog eating.
Ordering at BurgerFi is a do-it-yourself process by way of interactive touch screens. Facial recognition software, a trend starting to pop up at Dallas restaurants, can be used to capture your burger-loving smile so that BurgerFi can remember your order. Our burger engineers were so preoccupied with whether they could, they didn’t stop to think if they should.
Once you’ve entered BurgerFi, it's time to input your order through the touch screen. The process makes it breathtakingly easy to add chili to everything. The double cheeseburger at BurgerFi is labeled as the most popular. There’s also the CEO burger, a wagyu and brisket blend patty doubled up over candied-bacon jam, aged Swiss cheese and truffle aioli.
The Cry + Fry is a paper carton of french fries crowned with three onion rings. It’s named, presumably, after the weeping that happens once you wake up from the sodium coma and realize it's the year 2035. Nutritious choices at BurgerFi appear to be something best left outside in the sizzling heat, so an order of the Cry + Fry is the way to go. Adding a Parmesan-salt blend and a garlic aioli is as frighteningly simple as hitting the “fast cash” button on an ATM. Done. The machine tells the kitchen to lash the sauce and seasoning all over my french fries. This is too much fun, modern world.
Still, it’s better than Burger King. The ingredients are fresh, including the snappy, sharp pickles and the nicely curtained lettuce, and it’s fast and inexpensive. Returning for a Vienna beef hot dog with sauerkraut and mustard is now a priority. Another reason for a return visit is to smash my finger over the “chili” and “cheese” buttons a few more times. When you’ve got the technology, you’d better use it wisely.
BurgerFi, 5456 E. Mockingbird Lane