You can only chuckle at the Fort Worth Star-Telegram's Randy Galloway referring to Deion Sanders as "nine toe"—yeah, still—so many times, right? Cowlishaw has developed a definitive, authoritative voice as the lead columnist at The Dallas Morning News. Already with strong backgrounds in hockey and football, he even tuned up on NASCAR to the point where ESPN values his opinions on left turns. And, of course, his daily jousts on Around the Horn make him a bit of a cult hero in some frat circles. But most important, he's added some color—some pizzazz—to his daily writing. In describing the tribulations of Pacman Jones, Cowlishaw suggested the Cowboy carry no more than $10 in his wallet. "Pretty hard to make it rain in a club," he wrote, "with a pair of fives." Bravo.