Information: There's a Huggies App that sends you a tweet whenever your kid pees in his diaper.
Adweek tells us that the Huggies TweetPee is "a little sensor dreamed up by Ogilvy Brazil that affixes to your baby's diaper, syncs with an app and tweets at you whenever it detects pee (in the form of a higher humidity level)."
WE NEED THIS SCIENCE.
What parent wouldn't want a tweet to tell them their kid needs a diaper change? The baby can't tell you himself, amiright? And who wants to go through the hassle of checking their own baby's diaper? Answer: None of the anybodies.
Unfortunately the TweetPee sensor is just a "concept" and won't be available for purchase -- yet. They're just using it in the ads to promote the app they're offering, apparently. Worse news, this is only happening in Brazil. In the Adweek piece, a statement from Huggies:
"Huggies Brazil is excited to announce we will launch TweetPee in Brazil this July -- a new iPhone app that is designed to help parents better keep track of the volume of diapers they use and provide easy integration with online retailers to make life easier for busy moms and dads. In conjunction with the TweetPee app's debut in Brazil, feature videos will highlight the experiences of 10 moms and dads who use the app to streamline and more effectively plan for their purchases.
In the promotional video referenced, the clip-on humidity sensor is intended merely as a concept device to help showcase these 10 parents' experience with the app. It will not be made available for purchase ..."
Why, oh why, are we not producing the TweetPee with Pee Sensor here, in America? THIS IS AMERICA. In fact, in addition to the TweetPee with Pee Sensor, at this time we also request:
TweetShits: The obvious, and necessary, follow-up. Sends you a tweet when your kid dumps his pants. For an extra fee it'll send you a tweet every time you dump your own pants.
TweetFungry: Sends you a tweet when your belly starts rumbling. Or a carrier pigeon is sent to shit on your head whenever you get hungry, to remind you to eat. (Follow-ups: TweetThirsty, TweetDrunk, TweetWhiskeyShits)
TweetHorny: Sends you a tweet every time you get a boner. (Follow-ups: TweetSexIsHappening, TweetOwnedIt, TweetItsNotYouItsMe)
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TweetDriving: If you start driving, this app will send you a tweet to tell you you're driving. (Follow ups: TweetCrashing, TweetSuckingAtLife, TweetWorstDriverEverEveryoneHatesYou, TweetSeriouslyICan'tBelieveYou'reStillTweetingAndDrivingYou'reNotThatInteresting)
TweetTweeting: Every time you send a tweet, this app will tweet you that you've tweeted that tweet.
Want to see more about the amazing, should-totally-be-available-for-purchase-so-we-can-all-be-better-parents TweetPee? Here's the promo video: