Hutchins Barbeque Readies for Texas Twinkie Day With $3 Deal

Not only is the food worth the line, it's for a good cause.

October 10, 2024

Take four — they're small. Hutchins Barbeque

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Set your alarm clocks for the wee hours of Oct. 16, when Hutchins Barbeque will celebrate National Texas Twinkie Day, per a press release. And we don't care if there's an oxymoron in there or if it's made up — we have enough things to worry about, and made-up food holidays are not one of them. We're here for this.

Actually, somebody took Texas Independence Day and National Barbecue Month and divided them by two, landing on National Texas Twinkie Day halfway through the month. Genius.

Hutchins has two locations in North Texas: 9225 Preston Road, Frisco, and 1301 N. Tennessee St., McKinney. The restaurant has landed on Texas Monthly's lauded list of Top 50 Texas BBQ Joints. The briskets here are USDA prime, wet-aged for 45 days, seasoned and smoked low and slow for 18 hours.

This year, from 11 a.m. to 9 p.m., both locations will serve Texas Twinkies for just $3, with a limit of four per customer. These spicy torpedos of love are jalapeños stuffed with chopped brisket and cream cheese, wrapped in bacon, tossed in sauce and grilled.

Last year at this event, Hutchins sold more than 4,500 Texas Twinkies between both restaurants.

The Texas Twinkie fire sale is part of a bigger fundraiser for Frisco Family Services and Samaritan Inn that will also include a raffle and giveaways. The first 50 people to purchase raffle tickets will get an exclusive National Twinkie Day shirt. How 'bout that!?

Lauren Drewes Daniels is the food editor of the Dallas Observer. She started working as a freelance writer in 2013 and became editor in 2021. She covers Dallas' evolving dining scene, the many openings and closings as well as trends and breaking news. She oversees annual lists including Top 100 Bars and Top 100 Restaurants and contributes to the Best of Dallas. If you have a tip about an amazing pastry, pie or taco, let her know.

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